Who is Luis Castillo ? my story...
Back in 1999, I was working as a Facilities Management Consultant for a large Management Services company. I was bored with my job, underpaid, overworked and looked forward to clocking out at the end of every day.
At that point I had been working for them for 18 years, just purchased a beautiful house in southern California and things seemed to be looking rosy. That year my career came to a screaching halt. I was abruptly let go and had no prospects for a similar job. I spent the next 5 years working at all sorts of jobs I was not very good at and could not earn enough money to support my wife and five kids.
In 2004 I made the decision to sell our home and move to Georgia to be closer to my wife's brother, and parents (who lived in Florida). I still had no decent prospects for a good job. However, during our last year in California I had just learned about affiliate marketing. I did not know very much but everything I had read said a lot of people were making a good living at it and it didn't seem very difficult to do. Still I had no idea where to start.
I soon landed a job with a mortgage company and I actually purchased our very first home computer and there began my journey learning about the internet and making money online. The first really valuable resource I purchased was an ebook called "The definitive guide to Google Adwords", by Perry Marshall. It opened up a whole new world to me. I had no idea the internet was this complicated and held so much potential for the entrepreneur. However, I took the plunge and signed up with Google Adwords and started creating campaigns just like I had learned from this awesome ebook.
That first year I made over $12,000 but still didn't really understand what I was doing (I'm one of those guys that always knows just enough to be dangerous). As a result everything I was earning was being eaten up by my advertising expenses. By the time I figured out how to improve my ROI it was too late. I had spent a whole lot more than I care to admit. Believe it or not, at this point I decided it was time to set up my own website (crazy, huh?).
Well, I did about as well with this as I had with my Adwords campaigns. I had no problem sending tons of traffic to my site but I wasn't getting the kind of conversion I was hoping for. That's when I came across Sitesell.com. Finally someone was able to clearly explain everything to me about marketing online in a way that I could actually apply. I decided to shut down my website and set up the site you now see. Almost immediately after submitting my site to the search engines I was geting indexed and within several months I had a page rank of 2 with Google. As each month went by my traffic steadily increased and so did my confidence.
As a result I returned to PPC advertising with a renewed sense of clarity and confidence. I now have 10 blogs that I manage in addition to this site. Each one is set up for a specific niche market. My goal is to generate $1 million annually from my online businesses.
I still consider myself a novice in regards to internet marketing. That's why I seek out successful online marketers to be my mentors. As a result I have come across resources like I strongly recommend you add this resource to your library. It's relatively inexpensive and worth every penny. Obviously, I have not yet reached my goal so I can pay off my house and set up a nestegg for my retirement just yet but I keep working on it. When I do I'll be sure to let everyone know.
If you would like to ask me any questions you can reach me at 770-530-4926 (EST). If I don't happen to answer please leave me a message briefly explaining the nature of your call and I promise I will call you back (provided you are located in the U.S.) Otherwise you can reach me luis@targeted-traffic-site-buidler.com
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